K-Beauty's Global Bridge

We take Korean beauty brands to the world.

Connecting Korea's most innovative beauty brands with buyers and distributors across the US, Latin America, and the Middle East.

K-beauty skincare products arranged in an elegant flatlay
Korean skincare products
For Korean Brands

Your product.
Our global reach.

We act as your in-market team: strategy, retail introductions, marketing, and distribution so you can focus on making great products.

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Beauty retail shopping
For Buyers & Distributors

The best of Korea.
Curated for your market.

Access a vetted portfolio of 600+ Korean beauty brands ready for international distribution with exclusive early access before they hit the broader market.

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Three markets.
Massive opportunity.

We focus on the three highest-growth regions for K-beauty,
delivering hands-on market entry and distribution support.

United States cityscape representing the US beauty market

United States

Premium positioning in the world's largest beauty market. From Sephora to Amazon, we place K-beauty where it matters.

Rio de Janeiro with Christ the Redeemer representing the Latin America beauty market

Latin America

The fastest-growing K-Beauty audience on earth. We navigate local regulations, distribution, and cultural nuance.

Middle Eastern cityscape representing the ME beauty market

Middle East

Luxury-led demand for Korean skincare science. We connect brands with premium retailers and e-commerce platforms.

Full-service support.
Both sides covered.

Whether you're a Korean brand looking to expand or a
global buyer sourcing the best, we provide end-to-end support.

For Korean Brands

🎯

Market Entry Strategy

Custom go-to-market plans for entering the US, Latin America, and Middle East. Regulatory, pricing, positioning, and launch timelines.

🤝

Retail & Distributor Introductions

Direct access to our network of 300+ vetted buyers, retailers, and distributors matched to your category and price point.

📣

Fractional CMO & Marketing

Brand positioning, content strategy, influencer campaigns, and digital marketing tailored for each target market.

For Buyers

💄

Curated Brand Portfolio

Access our handpicked portfolio of 600+ Korean beauty brands spanning skincare, makeup, haircare, and wellness. Exclusive early access.

🏷️

Private Label Development

Work directly with Korean manufacturers to create your own private label K-beauty line. Formulation to packaging, fully managed.

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eCommerce & Platform Setup

Launch on Amazon, Shopify, or regional platforms. Optimized storefronts, fulfillment logistics, and performance marketing.

10+ Years in business
1,560+ Projects completed
600+ K-Beauty brands
300+ Global buyers
14 Markets served

Industry veterans.
On your side.

Three decades of combined experience in K-beauty,
international trade, and brand building across three continents.

Tejune Kang

Tejune Kang

Global CEO

31+ years in technology, marketing, and international business growth. Founder and former CEO of 6D Global Technologies, a NASDAQ-listed company. Harvard Business School OPM alumnus and YPO member. Expert in digital transformation, AI integration, and global expansion. Leads Atypical Global's multi-country operations across the U.S., Asia, and Latin America.

Apollonia Seon Lyu

Apollonia Seon Lyu

VP Operations & Business Dev

8+ years of leadership in operations and project management across healthcare, technology, and corporate sectors. University of Toronto graduate (HBSc Honours Bachelor of Science). Expertise in operational strategy, process optimization, and cross-functional collaboration. Fluent in English and Korean.

Jose J. Vergara

Jose J. Vergara

Executive Advisor, Latin America

25+ years leading business growth across the Americas, Europe, and Middle East. President and C-level executive at Fortune 500 companies and portfolio companies of leading US private equity firms (Goldman Capital Partners, TPG). Currently enrolled in Harvard Business School OPM Program; YPO member. Expertise in operational transformation, market expansion, and private equity ventures. Fluent in English, Spanish, and Portuguese.

K-Beauty intelligence
you can act on.

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Ready to go global?

Whether you're a Korean brand expanding outward or a buyer searching for the next breakout product, let's talk about building something together.